National Speakers Association of Australia
     
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Academy Timetable

2009 SPEAKERS ACADEMY

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Brisbane - June 11,12,13

Sydney - July 9,10,11

Melbourne - August 13,14,15

Brisbane - October 29,30,31

Perth - August 28, 29, 30

Adelaide - August 27, 28, 29



DAY 1

Professional Awareness

This is the "explanation" Competency. It provides an overview of the speaking industry. Mastering this Competency provides an in-depth understanding of the National Speakers Association, related professional associations and sources of information, and support for maintaining a high level of mastery in the dynamic world of a professional speaker.

Professional Relationships

This is the "how to get along professionally" Competency. It relates to the knowledge and skills needed to communicate with individuals and groups with whom speakers often interact. This Competency helps speakers and their staff deal professionally with several types of industry associates-other speakers, those who hire speakers and those who support speakers with products and services.

Topic Development

This is the "creation" Competency. It entails knowing the best topics for you, as well as researching and developing the content of your presentations/performances and the skills needed to develop them. This knowledge area also includes techniques for staying on the cutting-edge of topic selection and development skills.

DAY 2

Sales & Marketing

This is the "developing business" Competency. It involves sales and marketing knowledge, skills and techniques to generate speaking engagements and expand the impact of speakers' messages through product sales. If mastery involves wisdom, and wisdom involves the capacity to make finer and finer distinctions to discover uniqueness, that's what mastering sales and marketing strategies is about. Mastering this Competency results in comprehensive sales and marketing strategies for speaking engagements and products.

Managing the Business

This is the "administrative" Competency. The business of professional speakers requires continuous attention to many details. Mastering this Competency will help speakers manage the business side of their speaking activities professionally.

DAY 3

Platform Mechanics

This is the "setup/staging" Competency. It involves the elements that can make or break a presentation/performance. It deals with the room, stage, props, equipment and set-up people. Knowing and mastering set-up/stage skills helps speakers create the setting for a successful presentation/performance.

Presenting & Performing

This is the "communication" Competency. It encompasses the theatrical and stage talents of speakers. It embodies the knowledge and skills of presenting/performing to communicate with the audience. Personal talents, working with audiences and presenting/performing in one or more roles are the key components of this competency.

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National Speakers Association of Australia
Secretariat: PO Box 1641, Kingscliff NSW 2487
Phone 1800 090 024, Mobile 048 8672288, Fax 07 55230153
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